The value of public relations has only increased with the rise of social media. But the conventional methods of outreach and PR services have changed with new tools and rules of engagement. Today’s publicity efforts require participating in dialogue with your audience. We can no longer rely on traditional one-way broadcasts of messaging.
Centriciti focuses PR strategy on relationships, events, experiences and shareable content. We emphasize social reputation and engagement as part of your PR strategy to ensure your message is not only part of the conversation, but that it carries the conversation.
We do not offer the comprehensive range of services provided by larger PR agencies, but are geared to assist companies with beginning a public relations program. Specifically we can help with:
- Designing a PR strategy and plan
- Developing key messages & talking points
- Writing & distributing news releases and media advisories
- Identifying & managing media outlets
- Serving as your spokesperson
- Writing bylined articles and speeches
- Assembling your press kit
- Managing crisis communications